At a rate of 8.3%, the global market for direct-to-garment printing is expected to grow from US$ 822.1 millions in 2022 to US$ 1820.1 million by 2032.  The main reason for the rise in direct to garment printing is the changing purchasing habits of consumers. The millennial generation is spending more on the aesthetics of their clothes. These designs are a boost in the garment industry as digital designs can be printed directly on garments.

Fashion industry developments have driven demand for garment design and printing. With brand owners tailoring marketing communications to garments, the demand for direct-to-garment printing is growing.

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The customers love wearing unique garments and the personalized and customized variations increase their satisfaction. This is likely to boost demand for direct to garment printing. Direct to garment printing can absorb inkjet dyes by the fibers of the garment. This allows for shorter run times, better cost-effectiveness, accurate colour matching and lower costs. Direct to garment printing is an affordable and quick way to create unique designs. It is expected to grow in the 2019-2029 forecasted period.

Direct to garment printing is a process that uses water-based inks, which are environmentally friendly and can be sourced naturally. This could lead to an increase in demand from direct-to-garment printing solution providers, who might be looking for greener printing options than plastisol inks. This would boost the demand for direct-to garment printing.

Market for Direct-to-Garment Printing

The population of millennials is the key driver of the market for direct-to-garment printing. Direct to garment printing will benefit from millennials preference for digitally printed t-shirts and creatively designed clothing. Trendy textile designs have seen a rise in popularity due to changing buying habits. E-commerce has made it easier for brand owners to offer direct to clothing printing solutions. This has also had a positive effect on the offline direct-to garment printing market. Additionally, attributes like heat transfer and digital printing at a lower cost, as well as the increase in apparel industry sales and advancements in graphic and creative design have increased the demand for direct-to-garment printing.

Because of the strong demand from emerging fashion trends, direct to garment print is a popular choice for printing service providers. Margin is also good in segments like garment decoration and customisation. This could increase the demand for direct-to-garment printing.

Major printing companies have been focusing on this trend in recent years. In January 2020, Epson launched its first industrial direct to garment printer. It leveraged bulk ink packs system and dual printing head technology. This allows for a remarkable low ink cost and minimal waste. The market for printed textiles is experiencing tremendous growth. This is being complemented by the introduction of new printing technology that is expected to boost the direct-to-garment printing market over the next few years.

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Market for direct to garment printing

Asia Pacific will continue to gain market share in direct to garment printers. This is due to the opportunities presented by rapid growth in e-commerce as well as the development of fashion awareness in emerging countries like India.

Globally, there are many players in direct to garment printing. This makes the market highly fragmented. The market for direct to garment printing is highly competitive due to the large number of players. The North America, Europe, and Asia Pacific regions are the areas with the highest concentration of players. Due to the varying consumer trends in the region, the direct-to-garment printing market is expected to grow and attract a wider consumer base. This will likely increase the demand for direct to garm printing.

Market for Direct to Garment Printing

These are the major players in the direct-to-garment printing market:

Mimaki  Engineering Co Ltd
ROQ International
Sawgrass Technologies Inc
Seiko Epson Corporation
The M&R Companies
Durst Group
Kornit Digital Ltd
Aeoon Technologies GMBH
ColDesi Inc
Electronics for Imaging Inc.
Stork Prints B.V.
Scalable Press
Garment printing services from the comfort of your own home
Print Aura
Contract DTG

This report is a compilation industry analysts’ first-hand information and qualitative and quantitative assessments, as well as inputs from industry experts, industry participants, and other stakeholders across the value chain. The report includes an in-depth analysis on market trends and macroeconomic indicators, as well as market attractiveness according to segments. The report also covers the qualitative impacts of different market factors on segments and geographies of cement packaging market.

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Regional Analysis includes:

North America
Latin America
Europe
South Asia
East Asia
Oceania
Middle East & Africa (MEA)

DIRECT TO THE GARMENT PRINTING MARK: SEGMENTATION

Segmentation of the direct-to-garment printing market can be found by end-use, substrate and ink.

Substrate

Cotton
Bamboo
Hemp
Linen
Silk
Polyester
Others

The use of inks

HSA (High Solid acrylic)
RFU (Ready for Use)
Other

End-use

Clothing and apparel
Household
Other (Display)

Highlights of Reports

An in-depth overview of the parent market

Market dynamics for garment printing by changing coated direct

Segmentation in-depth of direct to garment printing markets

Historical, current, as well as projected market size for volume and value

The latest industry trends and developments in direct-to-garment printing

Competitive landscape

Strategy for key players and products

Potential growth opportunities in niches and regions that are promising

A neutral view of market performance

For players to be able to sustain and grow their market presence, it is essential that they have the right information

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Future Market Insights first published the article Direct to Garment printing Market Innovations, Technology Growth and Research 2032.